The weekend played out pretty much exactly as projected for Scary Movie ($54M) and Masters of the Universe ($29M), which is good for the former and very concerning for the latter. While Masters could hang around a bit longer thanks to it 88% RT Verified Audience score and ‘B’ CinemaScore, it would not be shocking to see Scary Movie drop nearly 70% in weekend #2 due to its confirmed terrible RT Critics scores of 26%/10% and ‘C+’ CinemaScore. This thing looks incredibly frontloaded… but America sure loves their horror this summer, even in comedy form.
The biggest surprise of the weekend was the Fathom event The Amazing Digital Circus: The Last Act, which nearly doubled its $12M four-day opening projection with $20M.
Top 10 IN
- #7 Scary Movie
- #8 Masters of the Universe
- #9 The Amazing Digital Circus: The Last Act
Top 10 OUT
- Hokum
- Hit Me Hard and Soft: The Tour Live in 3D
- The Breadwinner
Holdover News
- #1 The Devil Wears Prada 2 is still rocking at $214M despite suffering greater-than-50% drops for three of thew past four weekends.
- #2 Mandalorian and Grogu shaved its weekend drop from -70% to -59%, but is still disappointing at $155M after a sad $9.9M third weekend. That’s barely better than what MK2 did.
- #3 Obsession nearly took over the #2 spot with $151M after an outstanding fourth weekend of $25M, good for just a 7.3% drop. Most incredible is its 8.83x multiplier through four weekends. Where 2.75x is the baseline for a great four-weekend multiplier, we haven’t even seen a 4x movie since 2015’s Magic Mike XXL (4.89x).
- #4 Backrooms fell hard in its second weekend (as expected) with a 67% drop for $26M. Still, that’s the second-best second weekend of the summer. Its total $135M through two weekends has it sitting comfortably in the Top 5.
- #5 Mortal Kombat II is just biding time until it eventually falls out of the Top 10. A $485K fifth weekend will help it eventually cross $80M by the weekend.
- #6 The Sheep Detectives is still having fun with another $2.2M. It should cross $60M this week.
- #10 Passenger is on borrowed time as its $17M total will be a goner by Saturday AM.
Next Weekend: It’s another busy weekend with Steven Spielberg’s latest sci-fi thriller Disclosure Day (selected by 28 players). Early tracking is a pretty wide opening range of $40-55M, likely making it another Top 10 cutoff watcher. Among the other newcomers is the Hong Kong action flick The Furious, which has 1 player going out on a limb. Lionsgate hasn’t yet revealed if it is going Wide or Limited release, but it does look like wild fun similar to The Raid.
